Aberdeen provides intent-based marketing and sales solutions that deliver performance improvements in advertising click through rates and sales pipeline resulting in a measurable ROI. Our intent data is the largest scale, most accurate and highly targeted in the market. We don’t force clients to buy more software; our products plug into clients’ existing marketing and sales tech stack via data feeds, embedded analytics and apps. For clients seeking a full service approach, we offer intent targeted advertising and cost per lead programs.

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ABERDEEN DEMONSTRATES ROI OF CONTENT FOR CX

Aberdeen | May 08, 2019

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Aberdeen, a research firm and intent-based sales and marketing solutions provider, supported by Kapost, recently released new research showing best-in-class B2B firms significantly benefit by executing on consistent, intentional content strategies supporting end-to-end customer experience (CX). Best-in-Class firms see 48% greater customer lifetime value (LTV) and nearly 300% greater year-over-year improvement in customer effort scores. "The considered purchase process today is long and invo...

Read More

WESTJET LAUNCHES NEW TRANSATLANTIC BOEING 737-700 FLIGHT

Simple Flying | January 17, 2020

news image

Canadian operator WestJet is planning a new transatlantic service. The Boeing 737 operated flight would be used to connect Canada’s Halifax to Manchester in the United Kingdom. The seasonal flight is set to operate over the 2020 summer period. WestJet is launching its third route from Halifax to the United Kingdom this summer. Accompanying its existing routes to London and Glasgow, the new connection will be operated by a Boeing 737 aircraft. Launching in June, the route will remain in ope...

Read More

QATAR AIRWAYS LAUNCHES CODESHARE WITH DEUTSCHE BAHN

ch-aviation | January 16, 2020

news image

Qatar Airways has announced a codeshare partnership with Deutsche Bahn (DB) the German railway operator, offering its passengers connections to and from eight key destinations in Germany, according to a press release issued by the airline. The Oneworld carrier currently operates 35 weekly flights between Doha Hamad Int'l and the German cities of Frankfurt Int'l (2x daily), Munich (2x daily), and Berlin Tegel (1x daily). Under the DB deal, Qatar Airways passengers will be able to connect ...

Read More

BRA AXES A220 ORDER BUT PLANS E190 WET-LEASE

FlightGlobal | January 13, 2020

news image

Scandinavian carrier Braathens Regional Airlines has axed a long-standing order for Airbus A220s, and plans to wet-lease Embraer 190s for regional jet operations. BRA evolved from the merger of Malmo Aviation with other carrier operations and inherited the order for 10 Bombardier CSeries jets originally placed by Malmo in 2011. Malmo Aviation, through an associated lessor, had been one of the first four customers to order the CSeries – signing for five CS300s and five CS100s – with p...

Read More
news image

ABERDEEN DEMONSTRATES ROI OF CONTENT FOR CX

Aberdeen | May 08, 2019

Aberdeen, a research firm and intent-based sales and marketing solutions provider, supported by Kapost, recently released new research showing best-in-class B2B firms significantly benefit by executing on consistent, intentional content strategies supporting end-to-end customer experience (CX). Best-in-Class firms see 48% greater customer lifetime value (LTV) and nearly 300% greater year-over-year improvement in customer effort scores. "The considered purchase process today is long and invo...

Read More
news image

WESTJET LAUNCHES NEW TRANSATLANTIC BOEING 737-700 FLIGHT

Simple Flying | January 17, 2020

Canadian operator WestJet is planning a new transatlantic service. The Boeing 737 operated flight would be used to connect Canada’s Halifax to Manchester in the United Kingdom. The seasonal flight is set to operate over the 2020 summer period. WestJet is launching its third route from Halifax to the United Kingdom this summer. Accompanying its existing routes to London and Glasgow, the new connection will be operated by a Boeing 737 aircraft. Launching in June, the route will remain in ope...

Read More
news image

QATAR AIRWAYS LAUNCHES CODESHARE WITH DEUTSCHE BAHN

ch-aviation | January 16, 2020

Qatar Airways has announced a codeshare partnership with Deutsche Bahn (DB) the German railway operator, offering its passengers connections to and from eight key destinations in Germany, according to a press release issued by the airline. The Oneworld carrier currently operates 35 weekly flights between Doha Hamad Int'l and the German cities of Frankfurt Int'l (2x daily), Munich (2x daily), and Berlin Tegel (1x daily). Under the DB deal, Qatar Airways passengers will be able to connect ...

Read More
news image

BRA AXES A220 ORDER BUT PLANS E190 WET-LEASE

FlightGlobal | January 13, 2020

Scandinavian carrier Braathens Regional Airlines has axed a long-standing order for Airbus A220s, and plans to wet-lease Embraer 190s for regional jet operations. BRA evolved from the merger of Malmo Aviation with other carrier operations and inherited the order for 10 Bombardier CSeries jets originally placed by Malmo in 2011. Malmo Aviation, through an associated lessor, had been one of the first four customers to order the CSeries – signing for five CS300s and five CS100s – with p...

Read More

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C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us