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THE NEXT STEPS IN AIRLINE RETAIL: MASTERING DIRECT DISTRIBUTION

October 15, 2019 | (11:00 AM)
USA (United States of America)
In the digital economy passengers seek instant and personal travel eCommerce right at their fingertips. To transform the customer experience, airlines are in the middle of implementing various digital initiatives and enhancements to their retail systems. This includes not only their direct channels, but also the various distribution channels an airline may work with. Join PROS industry expert Mike Slone and Graham Wareham, Head of NDC and Partnerships at ATPCO, to learn how carriers can transform their direct distribution approach and shape the digital experience around the customer.